Nearly three decades later, Dilwale Dulhania Le Jayenge is still alive, and kicking. The official page of The Academy recently shared a song from the film on its Instagram story and one user said- “Oscar is a fan of SRK.”
The song that was shared from the film was ‘Mehendi Laga Ke Rakhna‘, that features Shah Rukh Khan and Kajol, along with Amrish Puri and Farida Jalal.
Shah Rukh Khan on Dilwale Dulhania Le Jayenge’s historic success: ‘It seeps in old values, but in a new bottle’
Aditya Chopra directed Dilwale Dulhania Le Jayenge (DDLJ) an all-time blockbuster that catapulted Shah Rukh Khan and Kajol to instant superstardom. The longest-running film in the world, DDLJ, is the biggest IP of the Indian film industry and a crown jewel in YRF’s blockbuster jewelled coronet of many record-smashing films.
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In the acclaimed docu-series The Romantics, Shah Rukh Khan decodes the formula that led to the incredible success of DDLJ which has been entertaining people worldwide for generations.
SRK feels Aditya Chopra was a genius in cracking the classic four-quadrant film that appealed to everyone, across ages, globally, and that too with his first directorial!
He says, “DDLJ kind of seeps in old values, but it is so wonderfully in a new bottle. The older generation, when they went to see this film, it was very easy for them to turn around, ‘see this is what I say India is’. And still, it was a very youth-oriented love story. Normally, love stories are Romeo and Juliet, where you go against the system, the family, you know, West Side Story.“
When DDLJ was released, such was the outpouring of love that people forced theatre owners to keep showcasing it despite the film running for years in cinemas! Maratha Mandir in Mumbai still runs DDLJ to date.